Let me remind you that we are talking about a budget
advertising campaign - you will not spend more than $ 9 per day
(9 video*1) while leading your client through the decision making funnel to a deal (in an ideal scenario). Traditionally, this campaign is conducted on Facebook/Instagram.
As for the guideline for campaigns, you can find them here
. When evaluating the results of the campaign weekly, update the content for each stage to get a perfect
video combination for your business.